By Shelan Peiris
Importance of Digital Transformation
Digital transformation helps an organization keep up with emerging customer demands and therefore survive in the face of the future. It allows companies to compete better in an economic environment that is constantly changing in response to technological evolutions.
What is Digital Transformation?
Digital transformation is a journey of strategic planning and organizational change. It starts by empowering teams with new methods to create highly responsive strategy and fearless culture of innovation. It is the right leadership that creates the high-performing innovative organization’s which is delivered by marketers and technologists.
People + Process + Tools (Technology) = Digital Transformation
Do you think Digitization, Digitalization & Digital transformation are the same? No, it’s not. Let’s see the difference.
· Digitization, in short, is the process of converting information locked in physical documents from analog to digital.
· Digitalization is the process of using digitized information to work more simply and efficiently.
· Digital Transformation is changing the way you conduct your business. It’s about taking a step back and revisiting everything you do, from internal systems to customer interactions, and more. A key element of DT is to understand the true potential of your technology.
How to start the process?
Designing the blueprint for digital transformation involves a strategic and comprehensive approach. Here are steps to help you architect the blueprint effectively:
- Identify your organization’s strengths, weaknesses, opportunities, and threats, and analyse current systems, processes, and technologies to identify opportunities for improvement.
- Define the vision and goals for digital transformation. What does success look like in your organization? Set specific, measurable, achievable, relevant, and time-bound (SMART) goals that are consistent with the overall business strategy.
- Seek to understand customer needs and preferences. Use customer data and insights to tailor experiences and boost engagement.
- Choose scalable and adaptable technologies that will enable future growth and innovation.
- Ensure data security, compliance, and ethical usage practices.
- Create a culture of innovation, collaboration, and continuous improvement.
- Invest in training and development programs to help current employees and attract new hires.
- Forge strategic alliances with technology providers, startups, and industry leaders. Leverage ecosystems to gain access to new markets, capabilities, and innovations.
- Communicate the vision, benefits, and outcomes of digital transformation initiatives.
- Continuously collect feedback, analyze results, and iterate on strategies for continuous improvement.
What can be used in Digital Transformation?
- Big Data
- Mobile/Apps
- Cloud
- Containers
- Devops
- AI/ML
- IOT
Benefits of Digital Transformation
- Improved Efficiency
- Cost Savings
- Revenue Growth
- Better Customer Experience
- More Data-based Insights
- Improved Flexibility, Agility and Innovation
What is Architecture?
Architecture is, simply, the organization of a system. This organization includes all components, how they interact with each other, the environment in which they operate, and the principles used to design the software. Just see the below image as a reference.
Why is Enterprise Architecture needed for an organization?
Architecture is needed to improve documentation and communication throughout the digital transformation process. It links together all new technology and processes for one consistent business and IT landscape.
- Address key concerns (Business problems, Data, Recovery, Security, Monitoring, Governance)
- Visibility on systems and integrations
- Design and plan the project
- Make sure the right technology is used to solve the business problem.
- Performance
- Internationalization
- Scalability
- System Auditing
- Availability
- Reusability
- Testability
- Latency
Challenges you face while doing Digital Transformation?
- Lack of Dedicated IT Skills
- Culture
- Evolving Customer Needs
- Budget Concerns and Constraints
- Ineffective Data Management
- Organizational Structure
Reasons why Digital Transformations fail
- People
- Poor Communication
- Lack of Measurement
- Not hiring the right talent
- Failing to think through the required technology.
You can visit www.axiatadigitallabs.com or www.axonect.com to know more about ADL and its Axonect Product Suite respectively.
